The Daily Audit · archive
Every story we have covered, newest first. Search a brand or pick a day.
The original reporting belongs to those outlets; tap the source on any card to read the full story there. Fashion Audit is not affiliated with these outlets or with the brands mentioned. Brand and product pictures are credited on each card and belong to their owners. Pictures marked “Representational image” are illustrations, not photos of the actual product, place or event. Spotted a mistake? Write to editorial@fashionaudit.com and we will correct it, with the date of the change.
8 stories in Beauty · Clear all
Pee Safe is launching Within, its first nutraceuticals brand. Co-founder Rithish Kumar said the company aims for ₹100 crore in revenue from Within within three years.
ELLE India's beauty awards are coming back in 2026 for their 20th year, a milestone for one of the country's long-running beauty honours.
Avnish Chhabria and Saurabh Kapoor, who founded Wellbeing Nutrition, have backed skincare brand CHOSEN in a Series A extension. Fireside Ventures led the brand's earlier $5 million Series A in May.
Natasha Tuli, who founded Soulflower, told TechSparks 2026 that repeat buyers come from honest communication, good products and paying attention to what consumers say.
L'Oreal said its consumer products division posted double-digit growth in India, led by haircare and skincare. Indian shoppers are spending steadily on personal care.
Katrina Kaif's Kay Beauty, started with Nykaa in 2019, has gone past ₹350 crore in gross merchandise value and is taking its range overseas through British luxury retailer Space NK, a proud step for a homegrown label.
Young shoppers are reaching for sun protection: Myntra's 'Beauty in the age of Gen Z' report records 60% growth in such products among Gen Z buyers, pointing to rising interest in skincare basics.
L'Oreal's India consumer products arm posted double-digit growth in the September quarter, according to the report. The beauty major has also finalised its purchase of a majority stake in Innovist.
