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9 stories in Retail · Clear all
Meesho posted a Q2 contribution margin equal to 6% of NMV. It cautioned that heavier spending on acquiring customers and on servers will likely hold back margin improvement in the near term.
Meesho's Q2 FY27 revenue grew 34.4% to ₹4,131.58 crore while its net loss shrank 67.8% to ₹132.45 crore. The company credited festive demand, more engaged users, better merchandise value and healthier contribution margins.
D2C brands, international labels and the Gen Z platform FWD saw close to twice their usual daily order volume during the Big Fashion Festival, Myntra said. Festive demand clearly gave homegrown labels a healthy lift.
Speaking at TechSparks 2026, Meta's Piyush Vaidya explained how Meta Business Agent could let D2C brands handle customer engagement, product discovery and support over WhatsApp.
Italian retailer OVS aims to run 11 outlets in India by 2028 and expects to start selling online here by next year, giving Indian shoppers more ways to buy its clothes.
Superminis, Nayam by Lakshita and Broadstar are counting on Myntra's Big Fashion Festival to win new customers nationwide, showing how large sale events help smaller Indian brands widen their reach.
Popees has crossed ₹160 crore in revenue in FY26 and now plans to expand across India, a promising milestone for the brand.
D2C brands in India are projecting festive growth above 30% over last year, though some report 18-20%. Rising customer acquisition costs and selective spending are adding pressure on these brands.
NEWME opened four stores in Agartala, Raipur, Jaipur and Hyderabad over Navratri, marking its entry into Agartala and Raipur and its fourth Jaipur outlet. The brand is aiming for 60 outlets by March 2027.
