Bonkers Corner is a Mumbai streetwear brand known for oversized graphic T-shirts, hoodies, cargo pants and co-ord sets for men and women. It started online in 2020, appeared on Shark Tank India and is now opening its own stores.
It stands out for one thing: it barely plays the MRP game. Across the 22 Bonkers Corner products we track, the typical piece sold for ₹1,000, only 25% below its printed price.
Bonkers Corner is a genuine Mumbai brand with ₹123 crore of revenue in FY25, made in India and sold by its own company. A typical piece costs about ₹1,000, which is more than deep-discount labels charge, but the MRP is honest by comparison, at a median 25% off. You are paying a fair streetwear price, and you can believe the tag.
Snapshot
- Founded
- 2020, in Mumbai
- Founder
- Shubham Gupta
- Headquarters
- Mumbai, Maharashtra, India
- Current owner
- Bad Brains Streetstyle Private Limited. Sanjay and Reena Gupta held 70.62% after the 2026 funding round
- Category
- Streetwear: oversized T-shirts, hoodies, cargo pants, co-ord sets
- Price band in India
- MRPs of ₹999 to ₹1,999; most pieces sell for ₹600 to ₹1,500. Mid-range
- Available in India
- Official: its own website, its stores, Myntra and other marketplaces
How it started
Shubham Gupta started Bonkers Corner in Mumbai in 2020 as a digital-first streetwear label. It grew through oversized graphic T-shirts and hoodies aimed at young buyers.
National attention came with Shark Tank India, where the brand struck a ₹1.5 crore deal at a ₹300 crore valuation. In March 2026 it raised about ₹95 crore in a Series A round led by the India SME Investment Fund, which put in ₹64.5 crore. Namita Thapar invested ₹50 lakh. Entrackr estimated the valuation after the round at about ₹430 crore.
- 2020Started online in Mumbai by Shubham Gupta
- FY25₹123 crore revenue, ₹4.3 crore profit
- March 2026About ₹95 crore Series A; 15 to 20 stores planned
The money is meant to pay for stores, with 15 to 20 planned for the coming year, mainly in North India.
What they actually make
The range is streetwear: 17 of the 22 products we track are T-shirts, alongside cargo pants, track pants, shirts, shorts and sweatpants. Most designs are oversized, with large graphics.
On 30 October 2026, three Bonkers Corner pieces we checked on Myntra listed India as the country of origin and gave a Mahavir Logiplex address at Bhiwandi, Maharashtra. All three were sold by Bad Brains Streetstyle Private Limited, the brand’s own company, which is a good sign for buyers. No filing we found says which factories sew the clothes.
What Bonkers Corner costs in India
We looked at all 22 Bonkers Corner products listed on FashionAudit on 30 October 2026. The median MRP was ₹1,399 and the median selling price was ₹1,000.
- Typical MRP
- ₹1,399
- Typical selling price
- ₹1,000
- Gap
- 25% below MRP
- Checked on
- 30 October 2026
Median prices, FashionAudit listings, 30 October 2026. The blue part is what you pay. Compare how little striped MRP is left.
Typical selling price after each name. FashionAudit listings: Bewakoof 27, Bonkers Corner 22, Snitch 46, The Souled Store 100.
Bonkers Corner is one of the few young Indian brands where the MRP is close to the price you pay.
That puts it between the deep-discount labels and the brands that rarely discount. A typical Bonkers Corner piece costs about ₹200 more than Bewakoof, and about ₹800 less than The Souled Store, with Snitch in between at ₹1,498.
Who Bonkers Corner is actually for
Bonkers Corner suits teenagers and people in their twenties who like big-print, oversized streetwear, and want it for about ₹1,000. It sells to both men and women.
It is not for anyone after smart office wear or fitted basics, and buyers who want the lowest price will find plain T-shirts for less elsewhere. Sizing runs large by design.
Honest MRPs: a median 25% off
Made in India and sold by the brand itself
Clear streetwear identity
Costs more than deep-discount labels
Oversized cuts are not for everyone
Store network is only starting
Reputation and controversies
The company’s numbers look healthy for its size: FY25 revenue of ₹123 crore, up 23%, with ₹4.3 crore of profit. Reports of its 2026 funding round differ on the total, from ₹95 crore to $15 million, and on valuation, so treat those figures as approximate.
Sanjay and Reena Gupta held 70.62% after the round, which means the family keeps control. Investors now expect store growth, and running shops is a harder business than selling online.
Buying it in India
Buy from the brand’s own company
On Myntra, look for Bad Brains Streetstyle Private Limited as the seller. The brand’s website and stores are also direct.
Expect small discounts
A median 25% off is normal. An 80% off Bonkers Corner tee from an unknown seller is worth a second look.
Check the size chart
Oversized fits run large. Compare with a T-shirt you own and size down if you want a closer fit.
Check print and fabric
Read the fabric line and look at customer photos of the print, since graphics are what you are paying for.
You can compare current Bonkers Corner prices on our Bonkers Corner shop page.
Common questions
Is Bonkers Corner an Indian brand?
Yes. It is a Mumbai brand founded by Shubham Gupta in 2020 and run by Bad Brains Streetstyle Private Limited. The pieces we checked on Myntra listed India as the country of origin.
Who owns Bonkers Corner?
Bad Brains Streetstyle Private Limited. Sanjay and Reena Gupta held 70.62% after the 2026 round, with India SME Investment Fund at 15% and Namita Thapar at 0.37%.
Was Bonkers Corner on Shark Tank India?
Yes. It struck a ₹1.5 crore deal at a ₹300 crore valuation on the show, and it later raised about ₹95 crore in a Series A round in March 2026.
Is Bonkers Corner worth the price?
At about ₹1,000 for an oversized graphic T-shirt, it is fair if you like the style. It costs more than heavily discounted labels, but its MRPs are far closer to the real price.
Does Bonkers Corner have stores?
Yes, and it is adding more. In March 2026 it said it would open 15 to 20 stores in the coming year, mostly in North India.
How we research and verify brand audits: our methodology.
References
- Entrackr, 6 March 2026 — founding, legal name, Series A investors and shareholding, valuation estimate, FY25 revenue and profit
- DFU Publications, 7 March 2026 — founder, store plans
- Indian Retailer, Shark Tank India deal — ₹1.5 crore deal at ₹300 crore valuation
- Myntra, Bonkers Corner listings, checked 30 October 2026 — country of origin, address, seller
- FashionAudit Bonkers Corner listings, 30 October 2026 — MRP and selling-price analysis of 22 products, and comparison with Bewakoof, Snitch and The Souled Store
Bonkers Corner is a real, young Mumbai brand that has grown to ₹123 crore on a clear streetwear identity, and it sells its own stock under its own company name.
Its best feature is one most rivals lack: a believable price tag. A median 25% discount means ₹1,000 is close to what the brand thinks the piece is worth. It is not the cheapest option, and big-print oversized clothes are a taste, not a staple.
If you like the look, ₹1,000 for a Bonkers Corner tee is a straighter deal than ₹600 for a tee with a fake ₹2,000 MRP.
