Vishudh, as this page uses the name, is a women’s clothing label built around kurta sets, sold on getketch.com, the web shop of Brand Studio Lifestyle Private Limited in Bengaluru. The word, drawn from Hindi and Sanskrit and meaning pure, is used by many unrelated businesses: a mirror of the Indian trade-mark register listed 1,025 matching entries on 29 September 2026, from Vishudh Air Filters to Fintek Engineers, and every clothing-class entry on its first page was in Brand Studio Lifestyle’s name.
A large Indian fashion marketplace carried 4,698 Vishudh listings on 30 September 2026. On all twenty opened, Brand Studio Lifestyle followed “Manufactured By”, while two other firms were seller of record; the first forty went at a median ₹2,051 against a median tag of ₹7,924, the smallest share of ten Indian clothing labels read that day.
Vishudh belongs to Brand Studio Lifestyle Private Limited of Bengaluru, printed as proprietor of the class 25 Vishudh marks on the register mirror and named as the answerable company on all 20 marketplace pack declarations opened on 30 September 2026. It sold none of those twenty: Flashstar Commerce sold 19 and S & S Marketing 1. All of the first 40 listings sold under MRP, with a median selling price 25.9% of the median tag. The owner also sells it on its own shop, getketch.com.
Snapshot
- What it is
- Brand Studio Lifestyle’s label for women, Bengaluru: kurta sets and kurtas first, with dresses, co-ords, tops and jackets under the same name
- Indian trade marks
- Word mark No. 4199153 and logo No. 3656759, both class 25, both “Registered”, with the QuickCompany mirror printing Brand Studio Lifestyle Private Limited as proprietor; a 2007 multi-class logo and a class 18 mark besides
- The company that signs
- On all twenty records opened, “Manufactured By” named Brand Studio Lifestyle Pvt Ltd, then survey numbers in three spellings and an address the field cuts off at “Marasur” or “Mara”; sellers of record Flashstar Commerce 19 and S & S Marketing 1, the owner none
- Declared origin
- India on all twenty marketplace records, with the importer field empty on each; and a “Designed in India” badge on getketch.com product pages
- Returns and warranty
- One return or exchange per order within 7 days of delivery on getketch.com; cash-on-delivery refunds as Ketch wallet points; goods supplied without warranty under the site terms
- Price band in India
- ₹1,999 to ₹6,849 MRP and ₹699 to ₹2,199 selling on three getketch.com product pages, 29 September 2026; marketplace median MRP ₹7,924 and median paid ₹2,051, 30 September 2026
- The shelf
- 4,698 listings under the Vishudh facet, with Vara By Vishudh (317) counted apart; “1735 items” in the getketch.com collection
- The owner’s shop
- getketch.com, run by Brand Studio Lifestyle; the Vishudh collection and product pages showed prices and sizes on 29 September 2026
Who owns Vishudh
Brand Studio Lifestyle Private Limited is a private Bengaluru company, “Active” on the ZaubaCorp companies mirror under CIN U17290KA2014PTC077711 and incorporated on 10 December 2014, whose website names Highlander, Tokyo Talkies, Vishudh and Locomotive among its labels. No document read puts a figure on Vishudh: a 2024 statement to Storyboard18 credits 65% of company revenue to Highlander and Tokyo Talkies, leaving Vishudh in an unsplit remainder.
The getketch.com About page names Vishudh among “Our brands”, the site’s terms name Brand Studio Lifestyle as operator, and three Vishudh product pages print the company under “Manufacturing Details”. Indian Retailer, Storyboard18 and Images BoF also list Vishudh among its labels.
Each trade-mark detail below is a mirror reading: QuickCompany reproduces Indian register entries, and this page quotes that reproduction, not a Registry extract. An entry is a dated claim to a word within a class of goods. It shows that Brand Studio Lifestyle sought Vishudh for clothing and reached “Registered”; it cannot show who stitched a given kurta set or who sells a given listing.
| No. | Mark | Class | Status as printed | Filed | Proprietor as printed |
|---|---|---|---|---|---|
| 4199153 | Vishudh (word) | 25, “Readymade Garments, Footwear, Headgear” | “Registered” 14 December 2019, valid to 6 June 2029 | 6 June 2019 | Brand Studio Lifestyle Private Limited |
| 3656759 | Vishudh (Logo) | 25, “Clothing, Footwear, Headgear” | “Registered” 12 April 2018, valid to 13 October 2027 | 13 October 2017 | Brand Studio Lifestyle Private Limited |
| 5916715 | Xtra Ordinary By Vishudh | 25 | “Registered” 7 June 2025, valid to 30 April 2033; “Proposed to be used” | 30 April 2023 | Brand Studio Lifestyle Private Limited |
| 1597678 | Vishudh (Logo) | 14, 16, 18, 20, 21, 23, 24, 25, 26, 27, 28, 41, 42 | “Registered”; “Valid/Upto: 05 September 2017” | 5 September 2007 | “M S. Brand Studio Lifestyle” |
| 4034579 | Vishudh | 18 | “Registered” (search list only) | 21 December 2018 | Brand Studio Lifestyle |
QuickCompany mark pages for Nos. 4199153, 3656759, 5916715 and 1597678, and its search list for No. 4034579, read 29 September 2026.
The oldest entry, No. 1597678, was filed on 5 September 2007, more than seven years before the company was incorporated; a Form TM-24 request of 29 April 2015 and an order of 11 September 2017 brought Brand Studio Lifestyle onto it as subsequent proprietor. The page read gives no earlier proprietor’s name, and its status and validity strings are printed above as they stand. This page relies on the two newer class 25 marks, which claim use from 5 September 2007, the applicant’s own statement.
The marks give a Bommanahalli Industrial Area address and the companies mirror a Marasur Village registered office; both are printed as found.
How Vishudh reaches the shelf
Two routes carry the label in what was read: the owner’s shop, whose terms name Brand Studio Lifestyle Private Limited as the company that provides, owns and operates it, and a marketplace where other firms sell.
As at 29 September 2026 that shop’s home page carried the heading “WE ARE RESTRUCTURING” and a link to the company’s Highlander page on Myntra.
The Vishudh collection still loaded that day, headed “1735 items”, mostly Kurta Sets (639), Dresses (381) and Kurtas (249); the shop’s own search for “vishudh” answered “1000 results found”. The two counts disagree, and neither is preferred here. Product pages showed sizes, stock counts and coupon codes that day.
The store locator listed 45 stores in 21 cities, all trading as Highlander, Tokyo Talkies or “Highlander X Tokyo Talkies”; none was listed under Vishudh, and no licence or distribution paper naming Vishudh was read.
- Register mirrorBrand Studio Lifestyle Private Limited printed as proprietor of the class 25 marks
- Own shopgetketch.com, run by the same company
- Pack declarationThe same company after “Manufactured By” on all twenty records, origin India
- Seller of recordFlashstar Commerce on 19, S & S Marketing on 1, Brand Studio Lifestyle on none
- Price paidMedian ₹2,051 against a median ₹7,924 tag over the first 40 listings
Register, shop and store pages read 29 September 2026; marketplace read 30 September 2026.
Vishudh on the shelf
The marketplace facet named Vishudh carried 4,698 listings on 30 September 2026. Beside it sat a separate facet, Vara By Vishudh, with 317; none of its listings was opened, and none of the figures here includes it.
Kurta sets made up 23 of the first forty in facet order, then co-ords 6, dresses and kurtas 4 each, and tops 2, five categories making 39 of the forty, and all forty were priced under MRP. Their median tag, ₹7,924, was the highest of the ten labels read that day; their median selling price, ₹2,051, was 25.9% of it, the lowest share of the ten, against Street 9’s 30.0% and The Bear House’s 80.4%. A “Floral Embroidered Puff Sleeves Fit & Flare Dress” showed ₹4,949 and sold at ₹1,583.
Behind a Kurta Sets filter, thirty listings gave a median MRP of ₹8,374 and median paid of ₹2,502, or 29.9%, all reduced. These are one day’s listings in one order, not a pricing policy.
Where Vishudh is made
No document read names a Vishudh factory, maker count or region, or says the company owns a factory. A “Designed in India” badge is the only origin wording on the Vishudh product pages read, and the getketch.com About page, speaking for all the company’s labels, cites “250+ manufacturing partners”; trade-press reports of other dates gave 360 and 300 vendors.
All twenty marketplace records gave India as country of origin, and not one filled in the importer field. The getketch.com product pages use a different heading, “Manufacturing Details”, with the company at its Marasur Village registered office; a line on a web page is not a pack declaration.
The “Manufactured By” field on an Indian pack exists to fix responsibility. It names the party that Indian packaging rules treat as answerable for the goods, the address a complaint about the garment is meant to reach. It is silent on where cloth was cut or embroidery done, and for Vishudh the cut-off address on that line carries the survey numbers the product pages give for the owner’s Marasur Village registered office, which no document read describes as a workshop.
Fabric has no answer on the pages read. None of the three product pages names a fibre, blend or wash-care instruction. The one with a description, PVK3000003, offers “artisanal craftsmanship” and this line, with no number, standard or certifier:
Crafted from premium quality materials, the kurta set ensures both comfort and durability
getketch.com product description for style PVK3000003, “Vishudh Women Cream Embroidered Kurta With Palazzos And Dupatta”, read 29 September 2026.
One company on the pack, another on the invoice
The twenty declarations opened on 30 September 2026 split two jobs between different names. Every “Manufactured By” line gave Brand Studio Lifestyle Pvt Ltd, with the survey numbers spelt three ways (13, 4 and 3 records), one of them slashed, “Sy#330/B,324,331,331/B,331 1& 334/1Mara…”, and each cut off by the field at “Marasur”, “Mara” or “Marasur Vil”. Flashstar Commerce was seller of record on nineteen, S & S Marketing on the twentieth.
Of the nine labels read that day whose owning company could be set against the seller field, Vishudh was the only one where the owner sold none of the twenty; Chemistry’s owner sold six, the other seven a majority.
For a buyer the result is two names on one order: a seller on the invoice and an answerable company on the pack. The marketplace’s seller and returns terms were not read, so how a complaint moves between the two is not described here.
Returns, warranty and who answers
An order on getketch.com goes to Brand Studio Lifestyle Private Limited, the operator its terms name, so payment and complaint reach one company. The FAQ allows a return or exchange “for 1 time per order within 7 days of delivery”, for pieces unused, unworn, unwashed, undamaged and tagged, and the Vishudh product pages restate the seven days.
Prepaid refunds are processed within 24 hours of the parcel passing a warehouse check and reach the source in five to seven working days; shipping and cash-on-delivery charges are not refunded. Cash-on-delivery orders come back as Ketch wallet points, valid a year and not withdrawable as cash or to a bank, so paying on delivery means store credit if the kurta goes back.
The terms supply goods “without any representation or warranty, express or implied”, and no Vishudh page read offers a garment warranty, so the seven-day return is the remedy the pages read spell out. They name a grievance officer, an individual not named here, titled “General Manager, Finance”, on +91-80-45333500, weekdays 9:00 to 18:00; they carry no last-updated date and send disputes to the courts at Bangalore.
What Vishudh costs in India
None of the documents read gives Vishudh a price abroad, and the 20 marketplace records all named India as origin with nothing in the importer box, so the owner’s shop is compared with the marketplace, a day apart.
| Piece, as named on getketch.com | Style | MRP | Selling price | Stock shown |
|---|---|---|---|---|
| Vishudh Women Cream Printed Kurta With Trouser And Dupatta | VPK3000471 | ₹6,849 | ₹2,199 (67% OFF) | S to XXL, “Only 3” to “8 Left” per size |
| Vishudh Women Lavender Printed A-Line Kurta | VNKU014038 | ₹1,999 | ₹699 (65% OFF) | S to XXL, 1 to 4 per size |
| Vishudh Women Cream Embroidered Kurta With Palazzos And Dupatta | PVK3000003 | ₹2,599 | ₹899 (65% OFF) | S and M out; L “Only 3 Left”; XL, XXL available |
getketch.com product pages, MRP, price and discount label as printed, read 29 September 2026.
| Vishudh listings read | MRP, median | Paid, median | Paid as % of MRP | Below MRP |
|---|---|---|---|---|
| Opening forty, facet order | ₹7,924 | ₹2,051 | 25.9% | 40 of 40 |
| Thirty kurta sets, filtered | ₹8,374 | ₹2,502 | 29.9% | 30 of 30 |
Marketplace figures read 30 September 2026. Both money columns are medians of printed figures, and the percentage divides the paid median by the MRP median.
On the getketch.com collection page, the first twenty cards printed MRPs from ₹1,099 to ₹4,199 and selling prices from ₹399 to ₹1,199, cuts of 59% to 75%. The marketplace’s first-forty median tag of ₹7,924 is above every one of those MRPs. None of the getketch.com styles is known to match a marketplace listing, so these are two shelves of different garments, not two prices for one kurta.
On both shelves the price asked sat far under the tag, so for a Vishudh kurta set the selling price is the number to compare. FashionAudit’s Biba brand audit and Libas brand audit cover two other Indian labels selling kurtas and kurta sets.
Checking a Vishudh is genuine
No page read from the brand or its owner lists authorised sellers. The product pages carry a “100% Original” badge that no policy page read explains, and the site’s terms bar content involving “counterfeit or stolen products”.
Find Brand Studio Lifestyle on the pack
Each of the twenty packs read named Brand Studio Lifestyle Pvt Ltd, with the survey numbers spelt three ways and the address cut off at “Marasur” or “Mara”. Ask before buying if the “Manufactured By” line on a Vishudh listing names any other company.
Expect a third-party seller
Flashstar Commerce sold nineteen of the twenty records and S & S Marketing one. On those records the owner’s name was on the pack, not the invoice, so note the seller’s name before paying.
Use the style code as a cross-reference
Vishudh codes read on getketch.com begin VPK, VNKU or PVK. A code that turns up on the owner’s shop gives a printed MRP to compare with the tag in hand.
Keep the facets and the word apart
Vara By Vishudh is a separate facet of 317 listings, and food, filter and engineering firms also use the word; a non-clothing product named Vishudh is not this label.
The record in India
The companies mirror shows Brand Studio Lifestyle as “Active”, and the two newer class 25 Vishudh marks read “Registered”.
In what was read, FashionAudit did not find a decided court case, tribunal order or regulator’s action that concerns Vishudh or Brand Studio Lifestyle.
Who Vishudh is actually for
Vishudh suits a buyer after a printed or embroidered kurta set who judges it by the price charged, not the tag. The pack names one Bengaluru company to answer for it even when the invoice names another firm, and the owner’s shop offers a single seven-day return per order and no written warranty.
With no fibre on the pages read, ask for the content before paying or check it on arrival inside the seven days. The Aurelia brand audit offers a further kurta-set comparison.
Common questions
Who owns Vishudh?
Brand Studio Lifestyle Private Limited, a private Bengaluru company incorporated in December 2014. It appears as proprietor of the class 25 Vishudh marks on the register mirror, it operates getketch.com, and its name followed “Manufactured By” on all twenty marketplace records opened on 30 September 2026.
Is Vishudh only ethnic wear?
Mostly kurta sets and kurtas, but on 29 September 2026 the getketch.com collection also listed dresses (381), co-ords (158), tops (99) and jackets (48). No company document read describes Vishudh as an ethnic-wear brand in those words.
Who sells Vishudh on the marketplace?
On the twenty records opened on 30 September 2026, Flashstar Commerce was seller of record on nineteen and S & S Marketing on one. Brand Studio Lifestyle sold none of them.
Can I buy Vishudh on the brand’s own site?
On 29 September 2026 the Vishudh collection on getketch.com, the owner’s shop, showed prices, sizes and stock, with one return or exchange per order allowed within seven days of delivery.
What do buyers actually pay against a Vishudh MRP?
Across the opening forty marketplace listings read on 30 September 2026, half sold for ₹2,051 or less while the median tag was ₹7,924, a share of 25.9%, and none was at full price. The three getketch.com product pages read showed 65% to 67% off. No document read gives a reason for the gap.
References
- Brand Studio Lifestyle, company website — self-description, label list including Vishudh, the Vishudh link to getketch.com; read 29 September 2026
- ZaubaCorp companies mirror, Brand Studio Lifestyle Private Limited — CIN, “Active”, date of incorporation, Marasur Village registered office; read 29 September 2026
- QuickCompany trade-mark mirror, search “vishudh” — 1,025 matches, first-page names and classes, class 18 mark No. 4034579; read 29 September 2026
- QuickCompany, Vishudh No. 4199153 — class 25 word mark, status, proprietor, dates, claimed use, address; read 29 September 2026
- QuickCompany, Vishudh (Logo) No. 3656759 — class 25 logo mark, status, dates; read 29 September 2026
- QuickCompany, Vishudh (Logo) No. 1597678 — 2007 multi-class filing, TM-24 request and order, proprietor string, validity line; read 29 September 2026
- QuickCompany, Xtra Ordinary By Vishudh No. 5916715 — class 25, status, dates; read 29 September 2026
- getketch.com, front page — the home-page heading, the Myntra link, contact details; read 29 September 2026
- getketch.com, Vishudh collection — “1735 items”, category filters, first twenty cards with MRP, price and discount; read 29 September 2026
- getketch.com site search, “vishudh” — “1000 results found”; read 29 September 2026
- getketch.com product pages VPK3000471, VNKU014038 and PVK3000003 — MRP, price, sizes, “Manufacturing Details”, badges, return line, the PVK3000003 description, no material line; read 29 September 2026
- getketch.com, terms and conditions — operator, jurisdiction, warranty disclaimer, Ketch wallet, counterfeit clause, grievance officer role and contact; read 29 September 2026
- getketch.com, FAQ — seven-day return or exchange once per order, conditions, refund timing, cash-on-delivery wallet refunds; read 29 September 2026
- getketch.com, About us — label list, “Vishudh-Luxe” category, “250+ manufacturing partners”; read 29 September 2026
- getketch.com, store locator — 45 stores in 21 cities, store formats; read 29 September 2026
- Storyboard18, 29 August 2024 — Vishudh in the label list, 65% of revenue from two other labels, 360 vendors; read 29 September 2026
- Indian Retailer, 28 August 2024 — Vishudh in the company’s portfolio; read 29 September 2026
- Images BoF article (page dated 7 February 2025) — Vishudh in the label list, 300 sourcing vendors; read 29 September 2026
- Vishudh listings on a large Indian fashion marketplace, grouped under its own brand facet, readings dated 30 September 2026 — 4,698 listings beside the Vara By Vishudh facet; medians, markdowns and garment types for the opening forty and for thirty kurta sets; pack declarations on twenty listings (seller of record, country, the “Manufactured By” string, the importer field); matching readings for nine other Indian labels, which supply the comparisons
Vishudh’s paperwork leads to one Bengaluru company everywhere except the checkout. The mirror prints Brand Studio Lifestyle as the class 25 proprietor; the company operates getketch.com and was the answerable name on all twenty marketplace packs opened, while Flashstar Commerce and S & S Marketing did the selling. Origin was India throughout.
Two readings matter more to a buyer. A median paid of 25.9% of median MRP, the lowest of ten labels read, makes the selling price the figure to compare; and no product page read names a fibre, so ask for the content before paying.
A traceable kurta-set label that sold well under its tags on the day read: compare selling prices, ask what the fabric is, and keep the invoice that names the seller.
