Giordano Brand Audit: Hong Kong Owner, India Prices, Returns

Giordano is a Hong Kong casual-wear brand. Its listed parent prints its own name as “GIORDANO INTERNATIONAL LIMITED (Incorporated in Bermuda with limited liability) (Stock Code: 709)” and states that “The Company has its domicile in Hong Kong.” The Indian trade marks stand in a third company’s name, Walton International Limited of the Cayman Islands, on both the clothing and the watch records.

India is reached under a licence: a trade report of 18 July 2018 records a “long term exclusive master licensing agreement” between Giordano International Limited and Brandzstorm India Marketing of Mumbai. On 26 September 2026 that company was seller of record on 17 of 20 listings read on one large Indian fashion marketplace, where the first forty listings on the brand facet were watches at a median ₹3,505 paid. Thirty t-shirt listings behind the category filter had a median of ₹1,342 paid.

Snapshot

What it is

A Hong Kong casual-wear brand of Giordano International Limited, printed in its own filings as “(Incorporated in Bermuda with limited liability) (Stock Code: 709)”; lines published by the group: Giordano, Giordano Ladies, GC by Giordano, Beau Monde by Giordano and BSX. For the year ended 31 December 2025, in an announcement filed to HKEXnews on 24 March 2026: revenue HK$3,854 million, profit after income taxes attributable to shareholders HK$217 million, basic earnings per share 13.4 HK cents, 1,609 stores at year-end

Indian trade marks

Proprietor printed as “Walton International Limited, P.O. Box 1586, 24 Shedden Road, George Town, Grand Cayman, KY1 1110, Cayman Islands”: No. 1114968, class 25, goods “Clothing, Footwear, Headgear Included In Class 25”, status “Registered”, filed 28 June 2002, renewed to 28 June 2032; No. 4378718, class 14, status “Registered”, filed 16 December 2019, valid to 16 December 2029 (register mirror)

Indian licensee

BRANDZSTORM INDIA MARKETING PRIVATE LIMITED, CIN U52100MH2010PTC199895, incorporated 09 February 2010, RoC-Mumbai, registered office Office No. 305, 3rd Floor, Hubtown Solaris, N. S. Phadke Marg, Andheri (East), Mumbai 400069; authorised capital ₹16,00,00,000 and paid-up ₹15,50,00,000; the licence reported on 18 July 2018

Declared origin

India 11, Hong Kong 7, “Hong Kong,India” 2 on 20 marketplace records

Indian returns

“within 7 days of delivery”, only for goods “damaged, defective, or wrong products received”; no warranty period published on the licensee’s watch store

Price band in India

Median ₹3,505 paid on 40 watch listings, ₹1,342 on 30 t-shirt listings and ₹1,184.50 on 30 shirt listings, read 26 September 2026

The shelf

One large Indian fashion marketplace, 1,697 listings on the brand facet; watches at 42.5% of MRP, t-shirts at 58.4%, shirts at 45.6%, read 26 September 2026

Founding year, as two sets of documents give it

1981 in the UK High Court judgment of 28 June 2018, which recites that “Giordano Ltd was founded in Hong Kong … in 1981”, and on the licensee’s Indian watch site, which says “Established in 1981, Giordano is now one of the world’s leading international retailers of casual wear and accessories for men, women, and children.”; 1980 in a watch-trade feature. The two are printed side by side and neither is preferred

Who owns Giordano

The business belongs to Giordano International Limited, incorporated in Bermuda, domiciled in Hong Kong and traded under the code 709. It publishes group figures only, no Indian revenue, and its own milestones page carries no founding year.

The Indian marks sit one company down. The UK judgment of 28 June 2018 calls Walton International Limited “a company incorporated in the Cayman Islands” and “the registered proprietor of the following UK Trade Marks”, and an HKEXnews filing adds that “Giordano Holdings Limited and Walton International Limited are wholly owned by Giordano.” That passage names no stock code, so the listed parent is not written here as proprietor of the Indian marks.

Every mark row below is quoted from a public mirror that republishes Indian register records. Records 1114968 in class 25 and 4378718 in class 14 anchor the page, the second with goods wording that runs through precious metals, jewellery and horological instruments; both read “Registered”, so a shirt and a wristwatch under this name answer to separate lists, and one Cayman Islands company holds both.

Read on a public mirror of the Indian register, 26 September 2026, with records 1114968, 4378718 and 567307 opened individually.

Two rows resist tidying. Record 567307, in class 25 since 1992, is printed as belonging to Waltham International of Marin, Switzerland, a different name in a different country from Walton International, and is shown running through 11 February 2026; whether those are two proprietors or one name mistyped was not established, so both strings stand. A 1989 class 25 registration stands in another applicant’s name. With no registered-user field on the mirror, nothing can be said either way about whether the licensee is recorded against any mark.

The word is a surname before it is a brand, and searching it is mostly a tour of other businesses, as our audit of a marketplace’s own womenswear label meets from another direction.

Register rows read on the mirror, 26 September 2026; the two reports read the same day.

How Giordano reaches India

The grant is the only Giordano licence for India found in anything read, and its verbs run in the order printed: manufacturing first, retailing last. Nothing later was found that renews, varies or ends it, and its term is published nowhere read.

All read 26 September 2026; the 2023 rows are that December’s counts and ambitions, and nothing later was found. Officers quoted are not named.

On the companies-register mirror the licensee shows ₹15,50,00,000 paid up and the activity code NIC 521, “Non-specialized retail trade in stores”. No revenue figure for the Indian business is published there.

The Mumbai company is a licence house, not a Giordano arm: it carries London Fog and Pierre Cardin watches too, and calls its business the distribution of “premium international fashion brands across India”. The 2018 licence covers “Giordano apparel, footwear & accessories”; no watch licence document was located, and the watch store’s terms page states that its operator is the licensee for the watches.

No Indian clothing store under the brand’s own name was found. The group’s global store prices in USD and its region list, read on 26 September 2026, holds no India edition; its footer, “© 2024 深圳虎威制衣有限公司廣州分公司 All Rights Reserved”, is a copyright line and not a factory.

Also on the manufacturer line, and outside this chain: Solar Time Ltd, Kowloon, on 6 of 20.

India appears exactly once in the parent’s 2025 results announcement, on the licence side:

India, in particular, represents a compelling long-term growth opportunity given its market size and dynamic consumer landscape.

Announcement of results for the year ended 31 December 2025, filed to HKEXnews 24 March 2026, section “Overseas (outside Greater China) franchisees and licensees”; read 26 September 2026.

Neither that announcement nor the 2024 one names an Indian subsidiary. Its overseas franchised table gives a South Asia row of 102, and neither document says which countries that row holds, so no Indian store count comes out of it.

Giordano on the shelf

The brand facet on one large Indian fashion marketplace printed 1,697 listings on 26 September 2026. The first forty, as the facet ordered them, were watches, forty of forty, at a median MRP of ₹8,250 against ₹3,505 paid, which is 42.5% of MRP, all forty reduced. That is the watch trade, so the clothes were read behind the category filter, thirty listings each: t-shirts at a median MRP of ₹2,299 against ₹1,342 paid, which is 58.4%, and shirts at ₹2,599 against ₹1,184.50, which is 45.6%.

Before the declaration fields, what the Manufactured By line is. It names a party a complaint can be served on, and it is there because goods offered for sale in India must carry somebody who answers for them. It records nothing about premises: a workshop’s address in that box means only that whoever stands behind those goods gave that address, and a head office there means the same. Take the name and the postal route from it, never a place of manufacture.

The declaration fields of twenty listings, read on 26 September 2026 and reproduced as they printed, truncations and spacing included.

Where Giordano is made

Country of origin read India on 11 of 20, Hong Kong on 7 and “Hong Kong,India” on 2. Manufactured By is not a factory: the Hubtown Solaris address in that box is an office that names who answers, not where the goods were made.

The owner publishes little about factories. The 2025 announcement gives no supplier count or country list; its only supply references are “Continued restructuring of our sourcing processes”, “Professionalised sourcing” and “Finished goods held at suppliers declined significantly year-over-year”. The group once owned a garment plant and sold it, under an agreement “dated 31 May 2012” to sell Master Trend, which “holds 100% interest in Dongguan Zhirong Garment Company Limited”. The licensee’s right to manufacture here is a right on a document, not evidence about any garment.

The brand’s own storefronts name fabric technologies without publishing a standard or test result for them.

All read 26 September 2026.

One Mumbai company on three lines

On the 20 listings read, one company printed on three separate lines, seller of record on 17, importer on 11 and declared manufacturer on 9, under the name Brandzstorm India Marketing Pvt.Ltd. So on most records the sale, the import and the answerability point at one Mumbai address; no company carrying the Giordano name appears on the twenty.

The shelf also splits by trade: the home market is clothing, priced in Hong Kong dollars on the group’s own storefront, while the only Indian price list the brand runs is for watches.

Returns, warranty and who answers

A licence moves a name across a border. It does not move a promise with it, and whose promise a buyer holds has a paper answer. For Giordano those papers all sit on the licensee’s watch store; no Indian clothing page under the brand’s name carries any.

The licensee’s own policy pages, all read 26 September 2026, quoted as they printed.

Read the remedy row twice, because it is the bargain. Seven days buys a replacement and not money back, and a buyer who does not care for the watch has no route there. The licensor’s name is nowhere in the service path.

The licensee publishes no grievance designation and no authorised-sellers list. The locator does publish 11 stores or counters, across Ahmedabad (4), Surat (2), Rajkot, Baroda, Panaji and Thane. No Indian clothing page publishes these terms; for a label that publishes its own, see our audit of a dresses and heels label.

What Giordano costs in India

Hong Kong dollars for the clothes, rupees for the watches, side by side with no conversion: no like-for-like Giordano garment is priced in both places.

Both shops read 26 September 2026.

No exchange rate is applied and no gap is computed; where one company owns the names it sells that is easier, as our audit of a large Indian chain’s in-house apparel shows. No price tier is given: three shelf readings on one day, in two trades, support no tier and no average.

Checking a Giordano is genuine

The licensee publishes no authenticity check: nothing on its terms, privacy policy, about page or store locator says a word about authorised sellers or counterfeits, so no hologram, serial or code is printed here.

The record in India

No Indian court, tribunal or registrar decision about the brand was found in the documents read; the UK judgment of 28 June 2018 is used here only for the corporate history it recites.

Who Giordano is actually for

Giordano suits a buyer who knows which trade they are in. On the watches, a median ₹3,505 paid on the marketplace buys a watch whose seller, importer and declared manufacturer are one Mumbai company, Brandzstorm India Marketing Private Limited, with a seven-day replacement and no published warranty period. On the clothes, ₹1,342 for a t-shirt or ₹1,184.50 for a shirt buys a garment with no published fibre percentage and no Indian page of its own; Twenty Dresses and Reliance Trends publish more.

Common questions

References

1. Giordano International Limited, shareholder communication letter dated 29 September 2025, HKEXnews — the full registered name, “(Incorporated in Bermuda with limited liability)” and the stock code 709; read 26 September 2026
2. Giordano International Limited, announcement of results for the year ended 31 December 2025, filed to HKEXnews 24 March 2026 — revenue HK$3,854 million, profit after income taxes attributable to shareholders HK$217 million, basic earnings per share 13.4 HK cents, 1,609 stores at year-end, “The Company has its domicile in Hong Kong.”, the section headed “Overseas (outside Greater China) franchisees and licensees” with the quoted India passage and the “equipping our franchisees and licensees” wording, the South Asia row of 102, and the three sourcing references quoted; read 26 September 2026
3. Giordano International Limited, announcement of results for the year ended 31 December 2024, filed to HKEXnews 26 March 2025 — the overseas franchised store rows and the absence of the word India in that document; read 26 September 2026
4. The group’s corporate site — the brand list of Giordano, Giordano Ladies, GC by Giordano, Beau Monde by Giordano and BSX; with its milestones page, read for a founding year, a listing date and India and carrying none of the three, and its annual and interim reports index; all read 26 September 2026
5. Walton International Ltd v Verweij Fashion [2018] EWHC 1608 (Ch), High Court of Justice, Chancery Division, judgment of 28 June 2018 — the 1981 founding recital and the “started by manufacturing and retailing GIORDANO branded casual clothing in Hong Kong” wording, the 1991 listing of Giordano Holdings Ltd, the 1995 de-listing and simultaneous listing of Giordano International Ltd as parent of the group, and Walton International Limited as “a company incorporated in the Cayman Islands” and “the registered proprietor of the following UK Trade Marks” in classes 9, 14, 18 and 25. Used here for the corporate history it recites and for nothing else; read 26 September 2026
6. An HKEXnews filing, connected-transactions section — “Giordano Holdings Limited and Walton International Limited are wholly owned by Giordano.”, and the agreement “dated 31 May 2012” to sell Master Trend, which “holds 100% interest in Dongguan Zhirong Garment Company Limited”. The filer’s own name was not established from the section read, so the passage is not used to identify the parent by name; read 26 September 2026
7. A trade report of 18 July 2018 — the “long term exclusive master licensing agreement with Brandzstorm India Marketing” and “the exclusive rights to manufacture, distribute and retail Giordano apparel, footwear & accessories in India”; read 26 September 2026. Officers quoted in that report are not named here
8. A trade report of 8 December 2023 — 50 outlets, the 100 target, ₹20 crore for 2023 with ₹40 crore for 2024 and ₹100 crore for 2026, and the menswear focus; with a second report of the same date for “50 points-of-sale”, 13 exclusive brand outlets, 37 shops-in-shops, 23 cities and 13 states, and a third of the same date naming Giordano Women, Giordano Junior and accessories; all read 26 September 2026. Officers quoted in those reports are not named here
9. A companies-register mirror, read 26 September 2026: BRANDZSTORM INDIA MARKETING PRIVATE LIMITED for CIN U52100MH2010PTC199895, the 09 February 2010 incorporation, the Hubtown Solaris office, authorised ₹16,00,00,000 and paid-up ₹15,50,00,000, NIC 521, with no revenue figure published. A mirror of register data, not a certified extract
10. A mirror site that republishes Indian trade-mark records, everything below read on 26 September 2026: record 1114968 for class 25, the goods wording quoted, the proprietor and Cayman Islands address, status “Registered”, the filing date of 28 June 2002 and renewal to 28 June 2032; record 4378718 for class 14, its goods wording, the proprietor as Walton International Limited, status “Registered”, filed 16 December 2019 and valid to 16 December 2029; record 567307 for class 25, the proprietor printed as “Waltham International, Champs Montants 16 B, 2074 Marin, Switzerland”, status “Registered”, filed 11 February 1992 and shown valid through 11 February 2026; and the search for the brand word for the remaining rows in the table, the class 25 filing of 1989 with its status, and the Giordano’s, Listone Giordano and Giordani Gold rows with their applicants, classes and statuses. No registered-user field is published on any row, and private applicants go unnamed on this page.
11. The licensee’s Indian watch store, every page below read on 26 September 2026 — its terms and conditions for “This website is owned and operated by Brandzstorm India Marketing Pvt. Ltd., the authorized licensee for Giordano watches in India.”, the intellectual-property sentence, the “laws of India” and exclusive Mumbai jurisdiction wording and the Hubtown Solaris address with its phone number and service email; its warranty registration page and its service request page, neither publishing a period, coverage, exclusion or charge, and the invoice, images and “a 10-second video” requirement; its returns and refunds policy for “within 7 days of delivery”, the quoted personal-choices sentence, “In case of damage or defects a New Watch will be sent” and “5 working days”; its privacy policy, naming the company, the Mumbai address, an email and a phone number and no grievance officer; its store locator for the 11 stores or counters across Ahmedabad, Surat, Rajkot, Baroda, Panaji and Thane; its about page for “Established in 1981, Giordano is now one of the world’s leading international retailers of casual wear and accessories for men, women, and children.” and the absence of any movement maker, water-resistance rating, case material or country of manufacture; and its men’s collection for GZ-50138-55 at ₹4,199.00 beside ₹11,950.00, GZ-50139-33 at ₹2,999.00 beside ₹7,950.00 and GZ-50137-33 at ₹3,299.00 beside ₹9,950.00 with the 64%, 62% and 66% badges
12. The group’s Hong Kong storefront — the Traditional Chinese pages and Hong Kong dollar prices, the codes 01096430001-09 at HKD $279, 01016291001-18 at HKD $165 beside $330 and 13326239001-27 at HKD $88 beside $199, and the “Liquid Touch”, “Luxe Touch”, “G-Motion”, “Air Double Knit” and “Sorona” names with the Chinese descriptors quoted; with its global edition for the region list holding no India edition, the USD pricing and the footer “© 2024 深圳虎威制衣有限公司廣州分公司 All Rights Reserved”; both read 26 September 2026
13. A brand owner’s release on London Fog watches entering India through a long-term licensing partnership with the same Mumbai company, with its trade listing showing Pierre Cardin watches and gift sets and its own site for the self-description “premium international fashion brands across India”; all read 26 September 2026
14. A watch-trade feature on the Giordano watch line — the 1980 founding date, printed here beside the 1981 date the judgment and the brand’s own Indian page give; read 26 September 2026
15. The brand facet, and the listing pages behind it, on one large Indian fashion marketplace, 26 September 2026 — 1,697 listings on the facet; the first 40 in facet order all watches, at a median MRP of ₹8,250 and a median selling price of ₹3,505, being 42.5% of MRP, all forty reduced; the t-shirt filter then giving 30 listings at a median MRP of ₹2,299 against ₹1,342 paid, being 58.4%; the shirt filter giving 30 listings at ₹2,599 against ₹1,184.50 paid, being 45.6%; plus, off the declaration fields of 20 records, sellers on 17 and on 3, the importer on 11, declared manufacturers on 9 and on 6 with the Kowloon address quoted, and origins India 11, Hong Kong 7 and “Hong Kong,India” 2. Company names appear exactly as the fields printed them, spacing and truncation included