Glitchez is a young, trend-led clothing label that sells only on Myntra. It makes jeans, T-shirts, shirts, hoodies and jackets for men and women in their teens and twenties, and most pieces sell for ₹300 to ₹900.
What most shoppers do not realise is that Glitchez is Myntra’s own brand. It is sold on Myntra FWD, the app’s section for younger buyers, and the clothes are made for it by garment factories in Noida, Tirupur and Delhi.
Glitchez is a Myntra-owned fast-fashion label, made in India by contract factories and sold only on Myntra. Its clothes are cheap in real terms: the typical piece we track sold for ₹683. The MRP is much higher, with a median discount of 63%, so treat Glitchez as a ₹300 to ₹900 brand and buy it for trends, not for clothes meant to last years.
Snapshot
- Founded
- Trademark applied for in September 2024; first campaign on Myntra FWD in November 2025
- Founder
- Created by Myntra. No individual founder is named
- Headquarters
- Bengaluru, India (Myntra)
- Current owner
- Myntra Designs Private Limited, part of the Flipkart group, which Walmart controls
- Category
- Apparel: jeans, T-shirts, shirts, jackets, hoodies and tops for men and women
- Price band in India
- MRPs of ₹399 to ₹3,899; most pieces sell for ₹500 to ₹1,000. Budget
- Available in India
- Only on Myntra, mainly through Myntra FWD
How it started
Glitchez has no founder story, because it is a retailer’s brand. A trademark for the name was applied for by Myntra Designs Private Limited on 12 September 2024. The label made its public debut in November 2025 with a campaign on Myntra FWD built around a new version of Ritviz’s song “Udd Gaye”.
In April 2026, Myntra ran a second Glitchez campaign with the YouTube creator CarryMinati, titled “Drip so lethal, it feels illegal”. Myntra says the film was shared a million times. The brand is pitched at India’s Gen Z shoppers, with what Myntra calls “disruptive” pricing.
Myntra has done this before. Roadster and HRX are also labels sold mainly through Myntra, and Glitchez is the newest of that family, aimed at a younger buyer.
- WalmartControlling shareholder of Flipkart
- Flipkart groupOwns Myntra
- Myntra Designs Pvt LtdApplied for the Glitchez trademark, 12 September 2024
- GlitchezSold on Myntra FWD since 2025
Buying Glitchez means buying a Myntra product, from Myntra, on Myntra.
What they actually make
Glitchez is casual wear: baggy and wide-leg jeans, graphic T-shirts, oversized shirts, hoodies, jackets and fitted tops. Myntra says the range runs to more than 15,000 styles, which is the fast-fashion model of many designs in small runs.
Myntra does not make the clothes itself. On 30 October 2026, three Glitchez pieces we checked on Myntra all listed India as the country of origin, each from a different maker: RND Apparels India in Noida, Atchaya Garments in Tirupur and Shiva International Apparels in Delhi.
That is normal for a store brand. The design and the label are Myntra’s; the sewing is done by factories that also make clothes for other brands.
What Glitchez costs in India
We looked at all 87 Glitchez products listed on FashionAudit on 30 October 2026. The median MRP was ₹1,999 and the median selling price was ₹683.
- Typical MRP
- ₹1,999
- Typical selling price
- ₹683
- Gap
- 63% below MRP
- Checked on
- 30 October 2026
Median prices, FashionAudit listings, 30 October 2026. The blue part is what you pay.
Almost everything sells at a big discount. 77 of the 87 listings sold at between 50% and 69% off, and five at 70% or more. Only five sold at less than 50% off.
A ₹1,999 MRP on a pair of Glitchez jeans is a starting point for a sale, not a price anyone pays.
This puts Glitchez in the same pattern as Myntra’s other labels, and well apart from brands that hold their prices.
Number of products in brackets. FashionAudit listings.
Judged on what you pay, a ₹683 Glitchez piece competes with Bewakoof at ₹799, while Snitch sells closer to its MRP at around ₹1,500.
Who Glitchez is actually for
Glitchez suits a student or young professional who wants the look of the moment, such as baggy jeans or an oversized shirt, for a few hundred rupees. If a trend fades in six months, a ₹300 T-shirt or a ₹800 pair of jeans is easy to replace.
It is the wrong choice for wardrobe basics you want to wear for years, or for anyone who wants to buy after trying on in a shop. Glitchez has no stores, and a fast-fashion range of 15,000 styles changes too quickly to build a reliable sense of size and fit.
Current trends at ₹300 to ₹900
Made in India by Indian garment makers
Myntra’s returns and delivery behind every order
MRP is far above the real price
Fast-fashion range, not built to last years
Online only, so check size charts carefully
Reputation and controversies
Glitchez is too new to have much of a public record. It has no published sales figures of its own; its results sit inside Myntra’s accounts, which you can read about in our Myntra audit.
The fair question about Glitchez is the one for every store-owned label: Myntra is both the seller and the owner, and it controls where the label appears in search results and sales. That is not wrongdoing, but it is worth knowing when a Glitchez item shows up at the top of a page.
Buying it in India
Buy only on Myntra
Glitchez is a Myntra label. A Glitchez item on another site or in a local market is either resold stock or not genuine.
Ignore the discount badge
60% to 70% off is normal for Glitchez. Compare the selling price with similar items from other brands, not with the MRP.
Read the fabric line
The product details list the fabric and the maker. For T-shirts and shirts, cotton or a cotton-rich blend will usually feel better in Indian heat.
Measure a garment you own
Oversized and baggy cuts run large on purpose. Compare the size chart with a piece you already wear before ordering.
You can compare current Glitchez prices on our Glitchez shop page.
Common questions
Is Glitchez Myntra’s own brand?
Yes. The Glitchez trademark was applied for by Myntra Designs Private Limited in September 2024, and Myntra launches and markets the label on Myntra FWD. Myntra belongs to the Flipkart group, which Walmart controls.
Is Glitchez an Indian brand?
Yes. It is owned by Myntra, a Bengaluru company, and the pieces we checked were made in India by garment factories in Noida, Tirupur and Delhi. Myntra’s parent group is controlled by the American company Walmart.
Is Glitchez good quality?
It is fast fashion priced at about ₹300 to ₹900. That buys you current styles, not long-lasting garments. Check the fabric in the product details and read reviews for the exact item before you buy.
Why is Glitchez always on sale?
Its MRPs sit far above its real prices. In our check, the median Glitchez piece sold 63% below MRP, and 82 of 87 listings sold at 50% or more off. Treat the selling price as the real price.
Can I buy Glitchez in stores?
No. Glitchez is sold online, on Myntra and mainly through its Myntra FWD section. It has no shops of its own.
How we research and verify brand audits: our methodology.
References
- Indian trade mark application 6620319, GLITCHEZ, by Myntra Designs Private Limited — applicant and 12 September 2024 application date
- Campaign India, November 2025 — debut campaign on Myntra FWD
- Myntra blog, 28 April 2026 — CarryMinati campaign, 15,000+ styles, Gen Z positioning, “disruptive” pricing
- Myntra, Glitchez product listings, checked 30 October 2026 — country of origin, manufacturer names and addresses
- FashionAudit Glitchez listings, 30 October 2026 — MRP and selling-price analysis of 87 products, and comparison with HRX, Roadster, Bewakoof and Snitch
Glitchez is Myntra’s fast-fashion label, made in India by contract factories and sold only on Myntra. At a real price of ₹300 to ₹900, it is a cheap, easy way to try a trend.
The MRP means little: a median 63% discount is the normal price, not a deal. And clothes made for a fast-changing range of 15,000 styles are built for a season, not for years.
Buy Glitchez for this year’s look at ₹600, and buy your basics somewhere that expects you to wear them for longer.
