Makeup

Catrice belongs to cosnova, the German family company that also owns essence — but only essence was part of the Reliance Retail deal. Here is what that costs an Indian buyer.

Rare Beauty’s fund reports over $30 million of a $100 million ten-year goal, Selena Gomez’s stake is an estimate rather than a filing, and Indian prices run 26% to 34% above US list.

asa Beauty is a Mumbai colour-cosmetics brand whose company is “Active” on the register under a wholesale activity code. What its lipsticks cost at named Indian retailers, why no listing read publishes a manufacturer or a cosmetic licence number, how one retailer’s origin field reads three ways across five listings of the same brand, and what the March 2024 trade-press acquisition does and does not establish.

SUGAR Cosmetics is independent and Mumbai-run, but seven of ten product pages we read declare imports, and the filings show a loss every year on record. The full audit, with every figure dated.

The name says Switzerland. The register says Delhi, and nine of eleven product declarations say China. What Swiss Beauty actually is, who makes it, and what it should cost you.

Tarte has no authorised Indian retailer, so resellers charge 77% to 97% above US list. Tokyo-listed KOSE owns the brand outright.

Fourteen Indian listings gave Too Faced three different countries of origin, and one mascara declared two. What the brand costs here, who owns it, and what it publishes behind its claims.

Typsy Beauty named a manufacturer and origin on two of eleven product pages we read, and its ₹449 kajal declares no weight at all. Prices, claims and the record, checked 3 September 2026.

Founded in 1996, owned by LVMH, then Falic, then Castanea, and by L’Oréal since 2012 — at a price neither party ever disclosed. What Urban Decay costs in India, and where the premium sits.

Kering owns the Yves Saint Laurent name; L’Oréal bought the beauty business in 2008 and runs it under licence. What that split means for Indian prices, importers and shade counts.

NYX returned to India in November 2025 as a Nykaa exclusive. Its Indian prices run at 86–105% of the brand’s own US list, against sibling Maybelline’s 52–60%.