Mid-range

One company is the seller of record on 98.6% of 10,451 Libas listings on Myntra, and the brand’s own site prints its name and CIN. How the brand reached that company could not be established.

BIBA Fashion Limited is the declared manufacturer on every listing read and the seller of record on 2,324 of 4,064 Myntra listings. The filed shareholding puts the family group at 64.75% and the two private-equity funds at 33.93%.

Ochre and Black Private Limited is the declared manufacturer on 117 of 120 Myntra records read and the seller of record on 100. No shareholding pattern was readable for it or its parent at any date, so no ownership percentage is given.

Aditya Birla Fashion and Retail Limited is the seller of record on 120 of 120 Myntra records read, two years after TCNS was dissolved into it. The brand’s own shop still names TCNS as marketer on 18 of 29 declarations.

Twenty Dresses is Nykaa’s own label, and on Nykaa’s own shop 57 of 136 product pages read named a seller other than Nykaa Fashion Ltd. Prices read 7 September 2026.

One company is the seller of record on 7,649 of 7,662 Soch listings on Myntra and the declared manufacturer on every record read in full. Who owns that company could not be established.

Uniqlo India is 100% owned by Fast Retailing. On 6 September 2026, 820 products matched on Uniqlo’s own code cost a median 132.1% of the Japanese price.

The UK company behind The Body Shop is in liquidation; the Indian franchisee is not. What the brand costs here, who imports it, and the one advertising finding on record.

Plum is founder-run, PETA-listed and mostly made in Maharashtra. Its 1% Retinol & Bakuchiol serum lists neither ingredient by name, and its 50 ml niacinamide serum is 27% cheaper per ml than the 15 ml.

Skybags is a V.I.P. Industries brand with seven warranty durations in circulation and MRPs nobody pays. What the published policy actually grants, and what a Skybags suitcase really costs in India.

SUGAR Cosmetics is independent and Mumbai-run, but seven of ten product pages we read declare imports, and the filings show a loss every year on record. The full audit, with every figure dated.

The Face Shop’s Indian MRP runs 30% above Korean list and 63% above what a Korean shopper actually pays. Who imports it, what its claims rest on, and what it costs per millilitre.

The Derma Co is Honasa’s second brand, made in three of the same factories as Mamaearth and sold at 46% to 124% more per ml. What its published test reports prove, and what they do not.